My family immigrated to Pasadena when I was four years old, I attended Pasadena public schools, and I became the first in my family to attend college— first, Pasadena City College, then Azusa Pacific University. Shortly after my mother passed away, I was forced to postpone my college dreams to help raise my siblings. As they got older, I was able to resume my formal education; ultimately, I was accepted to law school and attended classes every night — while working full-time. I graduated early (2001), with honors, and became a member of the California bar after passing the California Bar exam on my first attempt while working full-time.
I started my public service in the early 1990’s working for the City of Pasadena Summer Youth Employment Program putting at risk youth to work in City Departments and with non-profits. I also coached at High Point Academy. I then went to work as the Youth Program’s Coordinator developing positive alternative activities for at risk youth. In 1992, I organized chaired the first ever Youth Month (bringing together over 300 non-profits to provide activities for at-risk you every day in August). I then moved to Program Director for Pasadena’s Day One Community Partnership overseeing policy. In 1997, I went to work as the Field Representative to Bill Crowfoot, my predecessor in Pasadena’s fifth city council district. I won my first election to Pasadena City Council in 2001 and have been re-elected 4 times in 2005, 2009, 2013, and 2017. I was elected as Vice Mayor by the City Council in 2009 and 2011.
I was appointed by my council colleagues as the first ever City Council representative to the Rose Bowl Operating Company (RBOC) in 2007 to develop a plan to renovate and revitalize the stadium after the City turned down the NFL. The Board elected me President and Chair in 2009/10 and I served in that capacity until this year (historically, the President/Chair serves a 2 year term). In 2007, gross Rose Bowl revenues were just over $12 million annual. Today, gross Rose Bowl revenues are over $50 million annual.
I have served as Chair the City Council Economic and Technology Committee since 2005 and served on the Finance Committee preparing the City for the Great Recession and guiding the City through the great recession.
I have a unique understanding of labor issue(s) and agreements and have often been called upon by every City Manager to resolve labor disputes and/or agreements. When the City faced difficult financial times, former City Managers Cynthia Kurtz and Michael Beck asked me to personally step in and ask some of our bargaining groups to defer or waive contractual raises entered into by the City—I did so successfully.
The City Council regularly looks to me to guide the City in labor relations. As a result, the Council is virtually always unanimous in its labor agreement vote(s). I can think of no time when the Council was not unanimous.
As an immigrant kid who had his start in a garage, it is a combination of my life experience, education, record of service bringing people together to better our City and love of Pasadena that now drive me to humbly ask the people of Pasadena to elect me Mayor of Pasadena. My family and upbringing have taught me that we all can achieve well beyond most expectations. My education has taught me that the questions we ask are more important than the answers we think we know. My experience in public service has taught me that serving others is one of life’s best experiences but it takes work. I believe I have the strongest record (over 19 years) of working effectively to build consensus around difficult issues facing our City.
It is because of my unique experience IN Pasadena that I am best positioned to unite our City and ensure we work together as a community to confront the myriad issues that face us today.
Born in Mexico, Victor Gordo immigrated to the United States with his parents as a young child. The oldest of six kids, growing up, Gordo grew up in Pasadena, attending Pasadena public schools. Both of his parents worked two jobs - and their fingers to the bone. Gordo's father was a dishwasher and cook at Ranchero's Mexican Restaurant for 50 years. His late mother, who died when his youngest brother was four years old, was a seamstress.