Voter's Edge California Voter Guide
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Tuesday November 3, 2020 — California General Election
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California State AssemblyCandidate for District 33

Photo of Rick Herrick

Rick Herrick

Mayor/Business Owner
71,567 votes (45.1%)
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My Top 3 Priorities

  • Reduce the cost of living in California by reducing fee's and taxes that get passed along to California Consumers
  • Reduce Crime in the High Desert - People are frightened by the high crime rates in increasing violent assaults
  • Use good science to fight Covid 19 and reopen our economy keeping our business open and people employed



Profession:Business Owner - Mayor of Big Bear Lake
Owner, Parallel Broadcasting Inc. (1991–current)
Mayor Big Bear Lake City Council, City of Big Bear Lake — Elected position (2006–current)
Presient, Gene and Blanche Nay Charitable Foundation — Appointed position (2006–current)
Board Member and Chariman, Big Bear Area Regional Wastewater Authority — Elected position (2006–current)
Board Member and Chairman, Big Bear Fire District — Elected position (2006–current)
President, Big Bear Chamber of Commerce — Elected position (1996–1998)


Loyola Marymount University Bachelor of Arts, Business, Business Law, Accounting, Computer Science, International Business (1979)

Community Activities

International Group Study Program, Rotary International (1995–2010)
Race Coach, Big Bear Mountain Resort (2000–2009)

Who gave money to this candidate?


Total money raised: $74,218

Top contributors that gave money to support the candidate, by organization:

Rick Herrick
Under the Rose Holdings, LLC
State Building & Construction Trades Council of California
Big Bear Cool Cabins Inc.
KBHR - Parallel Broadcasting, Inc.

More information about contributions

By State:

California 91.83%
Colorado 7.76%
Arizona 0.27%
Nevada 0.14%

By Size:

Large contributions (99.00%)
Small contributions (1.00%)

By Type:

From organizations (50.90%)
From individuals (49.10%)
Source: MapLight analysis of data from the California Secretary of State.

Political Beliefs

Position Papers

The High Cost of Living


The High cost of living due to taxs, fees and regressive burdons put on business get passed along to residents.  

This is Rick Herrick candidate for the State Assembly and I don’t have to tell you that California is teetering on the brink of self destruction.  The homelessness epidemic is just a symptom.   The real affliction is the ridiculous California cost of living.   As Mayor and a business owner I know that we can do better. High property taxes, gas taxes, burdensome regulations and high utility costs are making housing in California unaffordable. Sacramento has put us in hole and yet the coastal politicians won’t stop digging, and by the way digging into our pockets.  I am Rick Herrick and as your Assemblyman I won’t be going to Sacramento to make friends, I am asking for your vote so together we can take a stand.  With your help, we can be a great state again. 

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